For the second year in a row, I was responsible for the visual identity of The Sound of C, the second edition of this dynamic discovery festival at C-mine Genk, in collaboration with B-Classic and Kunstplaats Vonk.

My role covered the full creative spectrum, from motion design and animated visuals to social media announcements, print campaigns and on site signage. Every touchpoint was carefully designed to create one coherent and recognizable festival identity.

This year, I introduced a bold new visual direction defined by brighter colors and fresh, expressive shapes, reflecting the vibrant and evolving character of the festival. A day where sound, space and visual storytelling merge into one immersive experience.