After completing my Professional Bachelor’s degree in Graphic and Digital Media at AP Hogeschool in Antwerp in 2022, I began working as a freelance designer. Since then, I’ve collaborated with clients such as Club Ampere, Pukkelpop, C-mine, Kasko, Voodoo Village and De Serre Hasselt, alongside brands in hospitality, retail and lifestyle.
In November 2024, I co-founded Rif Studio together with my sister Elien Jansen, a talented photographer. Through the studio, we combine branding, motion, web design and professional photography into cohesive brand packages, allowing us to offer a complete creative trajectory from strategy to visual production.
My approach is rooted in clarity and intention. I focus on building strong foundations before moving into design, ensuring that every visual decision is strategically grounded.
What I find most interesting is combining branding, motion design and websites into one cohesive system. Working across these disciplines allows the brand to remain consistent and aligned across every touchpoint.
